Blue Cross and Blue Shield of Minnesota has announced their sponsorhip of an exciting, new initiative called Minnesota Idea Open. The project is an innovative way to bring together all citizens to solve critical issues facing the state. The first major statewide challenge focuses on the serious issue of obesity, an issue Blue Cross has made a priority and is tackling on a number of different fronts. All Minnesotans can go online at
http://www.mnideaopen.org/ to submit ideas for how their communities could use $15,000 to help people eat smart and be active. As an added incentive, the person with the best idea will recieve $500.
Judges will narrow the ideas to a few finalists and every Minnesotan will be invited to vote for the idea they think is the best. The winning idea will become a reality.
So what are your ideas for addressing obesity? Idea submissions will be accepted through Friday, April 9th. The three finalists will be announced on Tuesday, May 4th. Voting on the finalists will kick off with a special event at the Minnesota Twins game on Thursday, May 6th. The Challenge Champion will be announced the week of May 17th.
Be a part of the solution! go to
http://www.mnideaopen.org/ for more information and resources.
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